Switch: how to change things when change is hard
(Large Print)
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Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our own brains, say authors Chip and Dan Heath. Psychologists have discovered that our minds are ruled by two systems - the rational and the emotional - that compete for control. Here the Heaths show how everyday people have united both minds and achieved dramatic results. (Bestseller)
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Citations
Heath, C., & Heath, D. (2011). Switch: how to change things when change is hard. Large print ed. Waterville, Me., Thorndike Press.
Chicago / Turabian - Author Date Citation (style guide)Heath, Chip and Dan Heath. 2011. Switch: How to Change Things When Change Is Hard. Waterville, Me., Thorndike Press.
Chicago / Turabian - Humanities Citation (style guide)Heath, Chip and Dan Heath, Switch: How to Change Things When Change Is Hard. Waterville, Me., Thorndike Press, 2011.
MLA Citation (style guide)Heath, Chip. and Dan Heath. Switch: How to Change Things When Change Is Hard. Large print ed. Waterville, Me., Thorndike Press, 2011.
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Last Sierra Extract Time | Nov 30, 2024 08:20:44 PM |
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Last File Modification Time | Nov 30, 2024 08:21:40 PM |
Last Grouped Work Modification Time | Dec 11, 2024 02:10:22 AM |
MARC Record
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001 | ocn665064463 | ||
003 | OCoLC | ||
005 | 20110222052858.0 | ||
008 | 100921t20112010meu d 000 0 eng | ||
010 | |a 2010040211 | ||
020 | |a 9781410433138 | ||
020 | |a 1410433137 | ||
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100 | 1 | |a Heath, Chip. | |
245 | 1 | 0 | |a Switch |h [text (large print)] : |b how to change things when change is hard / |c Chip Heath and Dan Heath. |
250 | |a Large print ed. | ||
260 | |a Waterville, Me. : |b Thorndike Press, |c 2011. | ||
300 | |a 489 p. (large print) ; |c 23 cm. | ||
520 | |a Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our own brains, say authors Chip and Dan Heath. Psychologists have discovered that our minds are ruled by two systems - the rational and the emotional - that compete for control. Here the Heaths show how everyday people have united both minds and achieved dramatic results. (Bestseller) | ||
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