Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion
(Adobe EPUB eBook, OverDrive Read)

Jay Heinrichs. (2013). Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. Crown/Archetype.

Jay Heinrichs. 2013. Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. Crown/Archetype.

Jay Heinrichs, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. Crown/Archetype, 2013.

Jay Heinrichs. Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. Crown/Archetype, 2013.

OverDrive Product Record

images

• cover:
  • href: https://img1.od-cdn.com/ImageType-100/0111-1/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img100.jpg
  • type: image/jpeg
• thumbnail:
  • href: https://img1.od-cdn.com/ImageType-200/0111-1/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img200.jpg
  • type: image/jpeg
• cover150Wide:
  • href: https://img1.od-cdn.com/ImageType-150/0111-1/70F/CF4/B5/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img150.jpg
  • type: image/jpeg
• cover300Wide:
  • href: https://img1.od-cdn.com/ImageType-400/0111-1/70F/CF4/B5/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img400.jpg
  • type: image/jpeg

formats

1. • identifiers:
     1. • type: ISBN
        • value: 9780385347785
     2. • type: PublisherCatalogNumber
        • value: 224120
   • name: Adobe EPUB eBook
   • id: ebook-epub-adobe
2. • identifiers:
     1. • type: ISBN
        • value: 9780385347785
     2. • type: PublisherCatalogNumber
        • value: 224120
   • name: OverDrive Read
   • id: ebook-overdrive

mediaType

eBook

primaryCreator

• role: Author
• name: Jay Heinrichs

title

Thank You for Arguing

dateAdded

2016-06-09T14:26:00-04:00

contentDetails

1. • href: https://link.overdrive.com/?websiteID=141&titleID=1242089
   • type: text/html
   • account:
     • name: Sacramento Public Library (CA)
     • id: 1151

sortTitle

Thank You for Arguing What Aristotle Lincoln and Homer Simpson Can Teach Us About the Art of Persuasion

crossRefId

1242089

series

Revised and Updated

subtitle

What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

id

70fcf4b5-ad0c-49d9-979f-da0f4ce0440a

starRating

4.3

OverDrive MetaData

isPublicDomain

False

formats

1. • fileName: ThankYouforArguing_9780385347785_1242089
   • partCount: 0
   • fileSize: 2563069
   • identifiers:
     1. • type: ISBN
        • value: 9780385347785
     2. • type: PublisherCatalogNumber
        • value: 224120
   • rights:
     1. • type: Copying
        • value: 0
     2. • type: Printing
        • value: 0
     3. • type: Lending
        • value: 0
     4. • type: ReadAloud
        • value: 0
     5. • type: ExpirationRights
        • value: 0
   • name: Adobe EPUB eBook
   • isReadAlong: False
   • id: ebook-epub-adobe
   • onSaleDate: 8/6/2013
   • samples:
     1. • source: From the book
        • formatType: ebook-overdrive
        • url: https://samples.overdrive.com/thank-you-for-70fcf4?.epub-sample.overdrive.com
2. • fileName: ThankYouforArguing_9780385347785_1242089
   • partCount: 0
   • fileSize: 0
   • identifiers:
     1. • type: ISBN
        • value: 9780385347785
     2. • type: PublisherCatalogNumber
        • value: 224120
   • name: OverDrive Read
   • isReadAlong: False
   • id: ebook-overdrive
   • onSaleDate: 8/6/2013
   • samples:
     1. • source: From the book
        • formatType: ebook-overdrive
        • url: https://samples.overdrive.com/thank-you-for-70fcf4?.epub-sample.overdrive.com

keywords

1. • value: steps
2. • value: Rhetoric
3. • value: perspective
4. • value: how-to
5. • value: Mood
6. • value: emotion
7. • value: Instructional
8. • value: Negotiation
9. • value: Influence
10. • value: Humor
11. • value: language
12. • value: Topic
13. • value: strategy
14. • value: Verb Tense
15. • value: resources
16. • value: Glossary
17. • value: logical
18. • value: Persuade
19. • value: listening
20. • value: tools
21. • value: Control
22. • value: trust
23. • value: character
24. • value: trick
25. • value: lie
26. • value: Advice
27. • value: Reference
28. • value: fallacies
29. • value: logic
30. • value: scientist
31. • value: how to
32. • value: Career
33. • value: goals
34. • value: terms
35. • value: Guidebook
36. • value: Leadership
37. • value: persuasion
38. • value: listen
39. • value: fallacy
40. • value: informational
41. • value: apologies
42. • value: paradigm
43. • value: personal life
44. • value: apologize
45. • value: applicable
46. • value: debating
47. • value: gmabit
48. • value: high ground
49. • value: invisible argument
50. • value: labratory
51. • value: maneuver
52. • value: the yoda technique
53. • value: useful doubt

creators

1. • role: Author
   • fileAs: Heinrichs, Jay
   • bioText: JAY HEINRICHS spent 25 years as a journalist and publishing executive before becoming a fulltime advocate for the lost art of rhetoric. Since then he's taught persuasion to Fortune 500 companies, Ivy League universities, NASA, and the Pentagon. He is also the author of Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever.
   • name: Jay Heinrichs

imprint

Three Rivers Press

publishDate

2013-08-06T00:00:00-04:00

isOwnedByCollections

True

title

Thank You for Arguing

fullDescription

For when you really have to get your point across...

*Expanded and Revised: Including new chapters on leadership, Obama's oratorical mastery, the pitfalls of apologies--and an "Argument Lab" section to put your new skills to the test.*

Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.

The time-tested secrets this book discloses include Cicero's three-step strategy for moving an audience to action--as well as Honest Abe's Shameless Trick of lowering an audience's expectations by pretending to be unpolished. But it's also replete with contemporary techniques such as politicians' use of "code" language to appeal to specific groups and an eye-opening assortment of popular-culture dodges--including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy.

Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today's most popular language mavens, it's warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

seriesId

1352119

reviews

1. • premium: True
   • source:
   • content:

     November 20, 2006
     Magazine executive Heinrichs is a clever, passionate and erudite advocate for rhetoric, the 3,000-year-old art of persuasion, and his user-friendly primer brims with anecdotes, historical and popular-culture references, sidebars, tips and definitions. Heinrichs describes, in "Control the Tense," Aristotle's favorite type of rhetoric, the deliberative, pragmatic argument that, rather than bogging down on past offenses, promises a future payoff, e.g., a victim of office backstabbing can refocus the issues on future choices: "How is blaming me going to help us get the next contract?" To illustrate "Control the mood," Heinrichs relates Daniel Webster's successful rhetorical flourish in a murder case: he narrated the horrific murder by following Cicero's dictum that when one argue emotionally, one should speak simply and show great self-control. Readers who want to terrify underlings into submission will learn from Heinrichs that speaking softly while letting your eyes betray cold fury does the trick handily. Thomas Jefferson illustrates Heinrichs's dictum "Gain the high ground"; keenly aware of an audience's common beliefs and values, Jefferson used a rhetorical commonplace (all people are created equal) to launch the Declaration of Independence.

popularity

428

links

• self:
  • href: https://api.overdrive.com/v1/collections/v1L1BWwAAAA2I/products/70fcf4b5-ad0c-49d9-979f-da0f4ce0440a/metadata
  • type: application/vnd.overdrive.api+json
• shareInLibby:
  • href: https://link.overdrive.com/share?q=6fMSAMShdiw
  • type: text/HTML

id

70fcf4b5-ad0c-49d9-979f-da0f4ce0440a

starRating

4.2

images

• cover:
  • href: https://img1.od-cdn.com/ImageType-100/0111-1/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img100.jpg
  • type: image/jpeg
• thumbnail:
  • href: https://img1.od-cdn.com/ImageType-200/0111-1/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img200.jpg
  • type: image/jpeg
• cover150Wide:
  • href: https://img1.od-cdn.com/ImageType-150/0111-1/70F/CF4/B5/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img150.jpg
  • type: image/jpeg
• cover300Wide:
  • href: https://img1.od-cdn.com/ImageType-400/0111-1/70F/CF4/B5/{70FCF4B5-AD0C-49D9-979F-DA0F4CE0440A}Img400.jpg
  • type: image/jpeg

isPublicPerformanceAllowed

False

languages

1. • code: en
   • name: English

subjects

1. • value: Language Arts
2. • value: Nonfiction

publishDateText

08/06/2013

otherFormatIdentifiers

1. • type: ISBN
   • value: 9780385347754

mediaType

eBook

shortDescription

For when you really have to get your point across...

*Expanded and Revised: Including new chapters on leadership, Obama's oratorical mastery, the pitfalls of apologies--and an "Argument Lab" section to put your new skills to the test.*

Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.

The time-tested secrets this book discloses include Cicero's three-step strategy for moving an audience to action--as well as Honest Abe's Shameless Trick of lowering an audience's expectations by pretending to be unpolished. But it's also replete with contemporary techniques such as politicians' use of "code" language to appeal to specific groups and an eye-opening assortment of popular-culture dodges--including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy.

Whether you're an inveterate lover of language books or just want to win a...

sortTitle

Thank You for Arguing What Aristotle Lincoln and Homer Simpson Can Teach Us About the Art of Persuasion

crossRefId

1242089

series

Revised and Updated

subtitle

What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

publisher

Crown/Archetype

bisacCodes

1. • code: LAN004000
   • description: Language Arts & Disciplines / Communication Studies
2. • code: LAN015000
   • description: Language Arts & Disciplines / Rhetoric
3. • code: LAN018000
   • description: LANGUAGE ARTS & DISCIPLINES / Speech & Pronunciation