Thank you for arguing: what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion
(Book)
An introduction to the art of rhetoric explains how persuasion can profoundly influence personal and professional successes and reveals an array of techniques employed by such personalities as Aristotle and Winston Churchill.
Notes
Heinrichs, J. (2013). Thank you for arguing: what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion. Revised and updated edition. New York, Three Rivers Press.
Chicago / Turabian - Author Date Citation (style guide)Heinrichs, Jay. 2013. Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. New York, Three Rivers Press.
Chicago / Turabian - Humanities Citation (style guide)Heinrichs, Jay, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. New York, Three Rivers Press, 2013.
MLA Citation (style guide)Heinrichs, Jay. Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. Revised and updated edition. New York, Three Rivers Press, 2013.
Record Information
Last Sierra Extract Time | Mar 11, 2023 09:49:07 PM |
---|---|
Last File Modification Time | Mar 11, 2023 09:49:13 PM |
Last Grouped Work Modification Time | Mar 20, 2023 02:08:26 AM |
MARC Record
LEADER | 02993nam 2200409 i 4500 | ||
---|---|---|---|
001 | sky256615624 | ||
003 | SKY | ||
005 | 20170907115035.0 | ||
008 | 140606s2013 nyu 001 0 eng | ||
010 | |a 2014378537 | ||
020 | |a 9780385347754 | ||
020 | |a 0385347758 | ||
020 | |a 9780804189934 | ||
040 | |a DLC|b eng|e rda|c DLC|d DLC|d SKYRV | ||
042 | |a pcc | ||
049 | |a JRSA | ||
050 | 0 | 0 | |a P301.5.P47|b H45 2013 |
082 | 0 | 4 | |a 303.342/Hein |
099 | |a 303.342 H469 2013 | ||
100 | 1 | |a Heinrichs, Jay. | |
245 | 1 | 0 | |a Thank you for arguing :|b what Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion /|c Jay Heinrichs. |
250 | |a Revised and updated edition. | ||
250 | |a Revised paperback edition. | ||
264 | 1 | |a New York :|b Three Rivers Press,|c [2013] | |
300 | |a xvi, 408 pages ;|c 24 cm | ||
336 | |a text|b txt|2 rdacontent | ||
337 | |a unmediated|b n|2 rdamedia | ||
338 | |a volume|b nc|2 rdacarrier | ||
500 | |a Includes index. | ||
505 | 0 | 0 | |g Preface --|g Foreword to the new edition --|t Open your eyes : the invisible argument --|t Set your goals : Cicero's lightbulb --|t Control the tense : Orphan Annie's law --|t Soften them up : character, logic, emotion --|t Get them to like you : Eminem's rules of decorum --|t Make them listen : the Lincoln gambit --|t Use your craft : the Belushi paradigm --|t Show you care : Quintilian's useful doubt --|t Control the mood : the Aquinas maneuver --|t Turn the volume down : the scientist's lie --|t Gain the high ground : Aristotle's favorite topic --|t Persuade on your terms : what ðisð is --|t Control the argument : Homer Simpson's canons of logic --|t Spot fallacies : the seven deadly logical sins --|t Call a foul : Nixon's trick --|t Know whom to trust : persuasion detectors --|t Find the sweet spot : more persuasion detectors --|t Get instant cleverness : Monty Python's treasury of wit --|t Speak your audience's language : the rhetorical ape --|t Make them identify with your choice : the mother-in-law ruse --|t Lead your tribe : Mandela's halo --|t Avoid apologizing : Apple's fall --|t Seize the occasion : Stalin's timing secret --|t Use the right medium : the jumbotron blunder --|t Give a persuasive talk : the oldest invention --|t Capture your audience : the Obama identity --|t Use the right tools : the Brad Pitt factor --|t Run an agreeable country : rhetoric's revival --|g Appendices: Argument lab ; The tools ; Glossary ; Chronology ; Further reading. |
520 | |a An introduction to the art of rhetoric explains how persuasion can profoundly influence personal and professional successes and reveals an array of techniques employed by such personalities as Aristotle and Winston Churchill. | ||
650 | 0 | |a Persuasion (Rhetoric) | |
650 | 0 | |a Debates and debating. | |
907 | |a .b23904707 | ||
945 | |y .i76659884|i 33029103532909|l sylag|s -|k 03-24-23|u 22|x 4|w 1|v 24|t 3|z 09-19-17|o - | ||
945 | |y .i76659896|i 33029103532917|l ranag|s $|k |u 12|x 0|w 0|v 24|t 3|z 09-19-17|o - | ||
998 | |e -|d a |f eng|a ran|a syl |