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Small message, big impact: the elevator speech effect

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Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well. Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives listeners an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market. Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results! This audiobook shows: How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market.How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.

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ISBN:
9781591845485
9781469000701
9781469090535

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Grouping Information

Grouped Work IDa866d4a1-1d7b-5842-b7a3-eb3fb5d6d9a4
Grouping Titlesmall message big impact the elevator speech effect
Grouping Authorterri l sjodin
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2024-06-22 02:43:44AM
Last Indexed2024-06-22 03:01:49AM

Solr Fields

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Sjodin, Terri L.
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Sjodin, Terri L.
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Sjodin, Terri L.
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display_description
Don't just think of an elevator speech as a generic tool you use in chance moments--consider the concept as a strategy to manage multiple talking points and to communicate more complex idea's as well. Terri L. Sjodin's new work, Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives listeners an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today's market. Perhaps you want to promote an idea, a project, or a concept. Maybe you are looking to create a more compelling message to sell a product or service that will help you access challenging decision makers. Whatever your purpose--be it professional, academic, political, philanthropic, or personal--you can learn to craft a fresh, brief, and persuasive message that generates tangible results! This audiobook shows: How a small message can have a big impact in helping you to communicate more effectively. How to build a compelling and persuasive case using six of the most consistently effective arguments in today's market.How to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life. How to speak in your own authentic voice--it's not only what you say, it's how you say it. How to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.
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Book
eAudiobook
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Audio Books
Books
eBook
id
a866d4a1-1d7b-5842-b7a3-eb3fb5d6d9a4
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9781469090535
9781591845485
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658.452 S625 2012
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Central
primary_isbn
9781591845485
publishDate
2012
publisher
Ascent Audio
Gildan Audio
Portfolio/Penguin
recordtype
grouped_work
subject_facet
Business
Business communication
Business presentations
Interpersonal communication
Motivation (Psychology)
title_display
Small message, big impact : the elevator speech effect
title_full
Small Message, Big Impact : the elevator speech effect [electronic resource] / Terri L. Sjodin
Small Message, Big Impact The Elevator Speech Effect
Small message, big impact : the elevator speech effect / Terri L. Sjodin
title_short
Small message, big impact
title_sub
the elevator speech effect
topic_facet
Business
Business communication
Business presentations
Interpersonal communication
Motivation (Psychology)
Nonfiction

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