The small big: small changes that spark big influence
(Book)
Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies.
Notes
Martin, S. J., Goldstein, N. J., & Cialdini, R. B. (2014). The small big: small changes that spark big influence. First edition. New York, Business Plus.
Chicago / Turabian - Author Date Citation (style guide)Martin, Steve J, Noah J. Goldstein and Robert B. Cialdini. 2014. The Small Big: Small Changes That Spark Big Influence. New York, Business Plus.
Chicago / Turabian - Humanities Citation (style guide)Martin, Steve J, Noah J. Goldstein and Robert B. Cialdini, The Small Big: Small Changes That Spark Big Influence. New York, Business Plus, 2014.
MLA Citation (style guide)Martin, Steve J., et al. The Small Big: Small Changes That Spark Big Influence. First edition. New York, Business Plus, 2014.
Record Information
Last Sierra Extract Time | Apr 23, 2024 09:58:17 PM |
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Last File Modification Time | Apr 23, 2024 09:58:43 PM |
Last Grouped Work Modification Time | May 07, 2024 02:10:39 AM |
MARC Record
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099 | |a 658.409 M383 2014 | ||
100 | 1 | |a Martin, Steve J. | |
245 | 1 | 4 | |a The small big :|b small changes that spark big influence /|c Steve J. Martin, Noah J. Goldstein, and Robert B. Cialdini. |
250 | |a First edition. | ||
264 | 4 | |c ©2014. | |
264 | 1 | |a New York :|b Business Plus,|c [2014] | |
300 | |a xix, 268 pages ;|c 24 cm. | ||
336 | |a text|b txt|2 rdacontent. | ||
337 | |a unmediated|b n|2 rdamedia. | ||
338 | |a volume|b nc|2 rdacarrier. | ||
504 | |a Includes bibliographical references and index. | ||
520 | |a Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies. | ||
650 | 0 | |a Influence (Psychology) | |
650 | 0 | |a Persuasion (Psychology) | |
650 | 0 | |a Organizational change. | |
650 | 0 | |a Change (Psychology) | |
700 | 1 | |a Goldstein, Noah J. | |
700 | 1 | |a Cialdini, Robert B. | |
907 | |a .b23002360 | ||
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