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The tipping point: how little things can make a big difference
(Book)

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Published:
Boston : Little, Brown, c2000.
Physical Desc:
viii, 279 pages ; 21 cm
Accelerated Reader:
IL: UG - BL: 9.1 - AR Pts: 15
Lexile measure:
1160L
Rating:
1160
Status:
Description
From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
Also in This Series
Copies
Location
Call Number
Status
Martin Luther King, Jr.
302 G543 2000
Due May 4, 2024
Location
Call Number
Status
Arbuckle Branch Library Adult Collection
302 G
Due May 20, 2024
Colusa Main Branch Adult Collection
302 G
On Shelf
Sutter County Main Branch
302 GLA
On Holdshelf
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More Details
Format:
Book
Edition:
1st ed.
Language:
English
ISBN:
0316316962 :, 9780316346627
Accelerated Reader:
UG
Level 9.1, 15 Points
Lexile measure:
1160

Notes

Bibliography
Includes bibliographical references and index.
Target Audience
1160,Lexile.
Study Program Information
Accelerated Reader AR,UG,9.1,15.0,149589.
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Citations
APA Citation (style guide)

Gladwell, M. (2000). The tipping point: how little things can make a big difference. Boston, Little, Brown.

Chicago / Turabian - Author Date Citation (style guide)

Gladwell, Malcolm, 1963-. 2000. The Tipping Point: How Little Things Can Make a Big Difference. Boston, Little, Brown.

Chicago / Turabian - Humanities Citation (style guide)

Gladwell, Malcolm, 1963-, The Tipping Point: How Little Things Can Make a Big Difference. Boston, Little, Brown, 2000.

MLA Citation (style guide)

Gladwell, Malcolm. The Tipping Point: How Little Things Can Make a Big Difference. Boston, Little, Brown, 2000.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
272c2aa0-42b2-7c7d-e370-4767dae01887
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Record Information

Last Sierra Extract TimeApr 25, 2024 05:43:26 PM
Last File Modification TimeApr 25, 2024 05:44:18 PM
Last Grouped Work Modification TimeApr 26, 2024 02:10:38 AM

MARC Record

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5050 |a The three rules of epidemics -- The law of the few: connectors, mavens, and salesmen -- The stickiness factor: Sesame Street, Blue's Clues, and the educational virus -- The power of context (part one): Bernie Goetz and the rise and fall of New York City crime -- The power of context (part two): the magic number one hundred and fifty -- Case study: rumors, sneakers, and the power of translation -- Case study: suicide, smoking, and the search for the unsticky cigarette -- Conclusion: focus, test, and believe.
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650 0|a Social psychology.
650 0|a Contagion (Social psychology)
650 0|a Causation.
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