Building a StoryBrand: clarify your message so customers will listen
(eAudiobook)
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Notes
Miller, D. (2017). Building a StoryBrand: clarify your message so customers will listen. Unabridged. [United States], HarperCollins Leadership.
Chicago / Turabian - Author Date Citation (style guide)Miller, Donald. 2017. Building a StoryBrand: Clarify Your Message so Customers Will Listen. [United States], HarperCollins Leadership.
Chicago / Turabian - Humanities Citation (style guide)Miller, Donald, Building a StoryBrand: Clarify Your Message so Customers Will Listen. [United States], HarperCollins Leadership, 2017.
MLA Citation (style guide)Miller, Donald. Building a StoryBrand: Clarify Your Message so Customers Will Listen. Unabridged. [United States], HarperCollins Leadership, 2017.
Hoopla Extract Information
hooplaId | 11854379 |
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title | Building a StoryBrand |
kind | AUDIOBOOK |
price | 2.99 |
active | 1 |
pa | 0 |
profanity | 0 |
children | 0 |
demo | 0 |
rating | |
abridged | 0 |
dateLastUpdated | Apr 05, 2020 08:02:59 PM |
Record Information
Last File Modification Time | Nov 23, 2023 02:41:42 AM |
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Last Grouped Work Modification Time | May 07, 2024 06:42:22 AM |
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650 | 0 | |a Economics. | |
650 | 0 | |a Management. | |
650 | 0 | |a Marketing. | |
650 | 0 | |a Sales. | |
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