We-commerce: how to create, collaborate, and succeed in the sharing economy
Author:
Publisher:
Varies, see individual formats and editions
Pub. Date:
2015
Language:
English
Description
"In WE-Commerce, visionary marketing strategist Billee Howard lays out her plan for a new vision of success and long-term, purposeful profitability in the new global, sharing economy Today, the most successful businesses and entrepreneurs thrive through connectivity, socialization, and sharing. It is an age of WE-Commerce, an economy centered on the power of "we" instead of "me," focused on the needs of the many over the few. Booming companies such as Uber and Airbnb leverage technology to create platforms that rely largely on social media and community feedback to facilitate people's ability to collaborate with one another. Instead of traditional business strategies, companies must now inspire belief and trust in their communities; collaborate with their customers; create business models that are socially and environmentally responsible; find opportunities for creative collaboration with large, global markets; and become a new generation of innovators--"artists of business." With advice from "stay small but include all" to "profit with purpose" and "embrace disruption," Billee Howard gives readers the reinvented business toolkit that they will need to effectively collaborate, co-create, and succeed in a WE-Commerce landscape, and to acquire a new set of skills that will position them as leaders in the transformed economy"--
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ISBN:
9780399173622
9780698188495
9780698188495
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Grouping Information
Grouped Work ID | 031e848c-c911-e8b9-3db6-6b7df01fe939 |
---|---|
Grouping Title | we commerce how to create collaborate and succeed in the sharing economy |
Grouping Author | billee howard |
Grouping Category | book |
Grouping Language | English (eng) |
Last Grouping Update | 2023-05-27 02:08:35AM |
Last Indexed | 2023-05-27 02:33:24AM |
Solr Fields
accelerated_reader_point_value
0
accelerated_reader_reading_level
0
author
Howard, Billee
author_display
Howard, Billee
available_at_catalog
Central
Elk Grove
McKinley
Elk Grove
McKinley
detailed_location_catalog
Central
Elk Grove
McKinley
Elk Grove
McKinley
display_description
"In WE-Commerce, visionary marketing strategist Billee Howard lays out her plan for a new vision of success and long-term, purposeful profitability in the new global, sharing economy Today, the most successful businesses and entrepreneurs thrive through connectivity, socialization, and sharing. It is an age of WE-Commerce, an economy centered on the power of "we" instead of "me," focused on the needs of the many over the few. Booming companies such as Uber and Airbnb leverage technology to create platforms that rely largely on social media and community feedback to facilitate people's ability to collaborate with one another. Instead of traditional business strategies, companies must now inspire belief and trust in their communities; collaborate with their customers; create business models that are socially and environmentally responsible; find opportunities for creative collaboration with large, global markets; and become a new generation of innovators--"artists of business." With advice from "stay small but include all" to "profit with purpose" and "embrace disruption," Billee Howard gives readers the reinvented business toolkit that they will need to effectively collaborate, co-create, and succeed in a WE-Commerce landscape, and to acquire a new set of skills that will position them as leaders in the transformed economy"--
format_catalog
Book
eBook
eBook
format_category_catalog
Books
eBook
eBook
id
031e848c-c911-e8b9-3db6-6b7df01fe939
isbn
9780399173622
9780698188495
9780698188495
itype_catalog
Adult Book Non-Fiction
last_indexed
2023-05-27T09:33:24.395Z
lexile_score
-1
literary_form
Non Fiction
literary_form_full
Non Fiction
local_callnumber_catalog
658 H848 2015
owning_library_catalog
Sacramento Public Library
owning_location_catalog
Central
Elk Grove
McKinley
Elk Grove
McKinley
primary_isbn
9780399173622
publishDate
2015
publisher
A Perigee Book
Penguin Publishing Group
Penguin Publishing Group
recordtype
grouped_work
subject_facet
Economics
Entrepreneurship
Relationship marketing
Sustainable development
Entrepreneurship
Relationship marketing
Sustainable development
title_display
We-commerce : how to create, collaborate, and succeed in the sharing economy
title_full
We-Commerce How to Create, Collaborate, and Succeed in the Sharing Economy
We-commerce : how to create, collaborate, and succeed in the sharing economy / Billee Howard
We-commerce : how to create, collaborate, and succeed in the sharing economy / Billee Howard
title_short
We-commerce
title_sub
how to create, collaborate, and succeed in the sharing economy
topic_facet
Business
Economics
Entrepreneurship
Nonfiction
Relationship marketing
Sustainable development
Economics
Entrepreneurship
Nonfiction
Relationship marketing
Sustainable development
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record_details
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ils:.b23904331 | Book | Books | First edition | English | A Perigee Book | 2015 | xiv, 194 pages ; 22 cm |
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