Barrel-aged stout and selling out: Goose Island, Anheuser-Busch, and how craft beer became big business
(Book)
Goose Island opened as a family-owned Chicago brewpub in the late 1980s, and it soon became one of the most inventive breweries in the world. In the golden age of light, bland and cheap beers, John Hall and his son Greg brought European flavors to America. With distribution in two dozen states, two brewpubs and status as one of the 20 biggest breweries in the United States, Goose Island became an American success story and was a champion of craft beer. Then, on March 28, 2011, the Halls sold the brewery to Anheuser-Busch InBev, maker of Budweiser, the least craft-like beer imaginable. The sale forced the industry to reckon with craft beer's mainstream appeal and a popularity few envisioned. Josh Noel broke the news of the sale in the Chicago Tribune, and he covered the resulting backlash from Chicagoans and beer fanatics across the country as the discussion escalated into an intellectual craft beer war. Anheuser-Busch has since bought four other craft breweries, and from among the outcry rises a question that Noel addresses through personal anecdotes from industry leaders: how should a brewery grow?
Notes
Noel, J. (2018). Barrel-aged stout and selling out: Goose Island, Anheuser-Busch, and how craft beer became big business. First edition. Chicago, Illinois, Chicago Review Press.
Chicago / Turabian - Author Date Citation (style guide)Noel, Josh. 2018. Barrel-aged Stout and Selling Out: Goose Island, Anheuser-Busch, and How Craft Beer Became Big Business. Chicago, Illinois, Chicago Review Press.
Chicago / Turabian - Humanities Citation (style guide)Noel, Josh, Barrel-aged Stout and Selling Out: Goose Island, Anheuser-Busch, and How Craft Beer Became Big Business. Chicago, Illinois, Chicago Review Press, 2018.
MLA Citation (style guide)Noel, Josh. Barrel-aged Stout and Selling Out: Goose Island, Anheuser-Busch, and How Craft Beer Became Big Business. First edition. Chicago, Illinois, Chicago Review Press, 2018.
Record Information
Last Sierra Extract Time | Apr 07, 2024 11:33:39 AM |
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Last File Modification Time | Apr 07, 2024 11:34:23 AM |
Last Grouped Work Modification Time | Apr 20, 2024 02:11:00 AM |
MARC Record
LEADER | 01446pam 2200385 i 4500 | ||
---|---|---|---|
001 | 2017050648 | ||
003 | DLC | ||
005 | 20180524085522.0 | ||
008 | 171109s2018 ilua b 001 0 eng | ||
010 | |a 2017050648 | ||
020 | |a 9781613737217 | ||
040 | |a DLC|b eng|e rda|c DLC|d DLC|d IMmBT | ||
042 | |a pcc | ||
043 | |a n-us--- | ||
049 | |a JRSA | ||
050 | 0 | 0 | |a HD9397.U54|b G6566 2018 |
082 | 0 | 0 | |a 338.7/663420973|2 23 |
099 | |a 338.76634 N682 2018 | ||
100 | 1 | |a Noel, Josh,|e author. | |
245 | 1 | 0 | |a Barrel-aged stout and selling out :|b Goose Island, Anheuser-Busch, and how craft beer became big business /|c Josh Noel. |
250 | |a First edition. | ||
264 | 1 | |a Chicago, Illinois :|b Chicago Review Press,|c [2018] | |
300 | |a xii, 386 pages :|b illustrations ;|c 23 cm | ||
336 | |a text|b txt|2 rdacontent | ||
337 | |a unmediated|b n|2 rdamedia | ||
338 | |a volume|b nc|2 rdacarrier | ||
504 | |a Includes bibliographical references (pages 351-368) and index. | ||
610 | 2 | 0 | |a Goose Island Brewery. |
610 | 2 | 0 | |a Anheuser-Busch, Inc. |
650 | 0 | |a Beer industry|z United States. | |
650 | 0 | |a Microbreweries|z United States. | |
776 | 0 | 8 | |i Online version:|a Noel, Josh.|t Barrel-aged stout and selling out|b First edition.|d Chicago, Illinois : Chicago Review Press, [2018]|z 9781613737224|w (DLC) 2017054555 |
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