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Wild ride: inside Uber's quest for world domination
(Book)

Book Cover
Average Rating
Published:
New York, New York : Portfolio/Penguin, [2017].
Physical Desc:
228 pages : illustrations ; 24 cm
Status:
Central
338.04 L343 2017
McKinley
338.04 L343 2017
Description

"Fortune writer and bestselling author of Inside Apple's expose of Uber, the multi-billion dollar Silicon Valley upstart that has disrupted the transportation industry around the world. Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost. Despite the company's significance to the on-demand economy and the mobile revolution, and the battle for global dominance that Kalanick is waging against politicians and taxi companies all over the world, the full story behind Uber has never been told. It's a story that start-up founders, executives of traditional businesses, tech-savvy readers, and drivers and riders alike will find riveting. Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's rapid growth from its murky origins to its plans for expansion into radically different industries. The company is fighting local competitors and lawmakers for markets around the world; it has already faced riots and protests in cities like Paris, Rio de Janeiro, and Mumbai. It fought, and lost, an expensive and grueling battle against rival Didi in China. Uber has also poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit. Uber is in the headlines every day, but so much about its past and its future plans are still unknown to the public. Lashinsky will offer a look inside Uber's vault in this informative, deeply researched book about the ur-disruptor and its visionary and fierce CEO"--

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338.04 L343 2017
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Format:
Book
Language:
English
ISBN:
9780735211391

Notes

Description
"Fortune writer and bestselling author of Inside Apple's expose of Uber, the multi-billion dollar Silicon Valley upstart that has disrupted the transportation industry around the world. Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost. Despite the company's significance to the on-demand economy and the mobile revolution, and the battle for global dominance that Kalanick is waging against politicians and taxi companies all over the world, the full story behind Uber has never been told. It's a story that start-up founders, executives of traditional businesses, tech-savvy readers, and drivers and riders alike will find riveting. Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's rapid growth from its murky origins to its plans for expansion into radically different industries. The company is fighting local competitors and lawmakers for markets around the world; it has already faced riots and protests in cities like Paris, Rio de Janeiro, and Mumbai. It fought, and lost, an expensive and grueling battle against rival Didi in China. Uber has also poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit. Uber is in the headlines every day, but so much about its past and its future plans are still unknown to the public. Lashinsky will offer a look inside Uber's vault in this informative, deeply researched book about the ur-disruptor and its visionary and fierce CEO"--,Provided by publisher.
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Citations
APA Citation (style guide)

Lashinsky, A. (2017). Wild ride: inside Uber's quest for world domination. New York, New York: Portfolio/Penguin.

Chicago / Turabian - Author Date Citation (style guide)

Lashinsky, Adam. 2017. Wild Ride: Inside Uber's Quest for World Domination. New York, New York: Portfolio/Penguin.

Chicago / Turabian - Humanities Citation (style guide)

Lashinsky, Adam, Wild Ride: Inside Uber's Quest for World Domination. New York, New York: Portfolio/Penguin, 2017.

MLA Citation (style guide)

Lashinsky, Adam. Wild Ride: Inside Uber's Quest for World Domination. New York, New York: Portfolio/Penguin, 2017. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
bb965401-f95d-677b-d609-2b6dd2f32d77
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Record Information

Last Sierra Extract TimeJun 23, 2022 10:18:57 PM
Last File Modification TimeJun 23, 2022 10:19:10 PM
Last Grouped Work Modification TimeJun 30, 2022 02:08:35 AM

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