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Players: the story of sports and money, and the visionaries who fought to create a revolution
(Book)

Book Cover
Average Rating
Published:
New York : Simon and Schuster, 2016.
Physical Desc:
325 pages ; 24 cm
Status:
Carmichael
338.47796 F996 2016
Central
338.47796 F996 2016
Elk Grove
338.47796 F996 2016
Description
For fans of Michael Lewis, the astounding untold story of how professional sports transformed, in the span of a single generation, from a cottage industry into a massive global business. In the cash-soaked world of contemporary sports, where every season brings news of higher salaries, endorsement deals, and television contracts, it is mind-boggling to remember that as recently as the 1970's elite athletes earned so little money that many were forced to work second jobs in the off-season to make ends meet. Roger Staubach, for example, made only $25,000 in his first season as the starting quarterback of the Dallas Cowboys and wound up selling commercial real estate in the summer. Today, when Fortune reports that every athlete on its Top 50 list makes more than $20 million per year, it's clear that a complete reversal of power occurred under our eyes. Players is the first book to chronicle the astonishing business story behind modern sports - a true revolution that moved the athletes from the bottom of the financial pyramid to the top. It started in 1960, when a Cleveland lawyer named Mark McCormack convinced a golfer named Arnold Palmer to sign with him. Within a few years, McCormack raised Palmer's annual income off the course from $5,000 to $500,000 and forever changed the landscape of the sports industry. Futterman introduces a wide-ranging cast of characters to tell the story of athletes, agents, TV executives, coaches, and owners who together created the dominating and multifaceted industry we know today. Players is a riveting, fly-on-the-wall account of the creation and rise of the modern sports world and the people who fought to make it happen. From landmark moments such as the 1973 Wimbledon boycott and baseball pitcher Catfish Hunter's battle to become MLB's first free agent to the outsize influence of companies like IMG, Nike, and ESPN, this fascinating book details the wild evolution of sports into the extravaganza we experience today and the inevitable trade-offs those changes have wrought.
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Status
Carmichael
338.47796 F996 2016
On Shelf
Central
338.47796 F996 2016
On Shelf
Elk Grove
338.47796 F996 2016
On Shelf
McKinley
338.47796 F996 2016
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More Details
Format:
Book
Edition:
First Simon & Schuster hardcover edition.
Language:
English
ISBN:
9781476716954

Notes

Bibliography
Includes bibliographical references (pages 301-305) and index.
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Citations
APA Citation (style guide)

Futterman, M. (2016). Players: the story of sports and money, and the visionaries who fought to create a revolution. First Simon & Schuster hardcover edition. New York: Simon and Schuster.

Chicago / Turabian - Author Date Citation (style guide)

Futterman, Matthew. 2016. Players: The Story of Sports and Money, and the Visionaries Who Fought to Create a Revolution. New York: Simon and Schuster.

Chicago / Turabian - Humanities Citation (style guide)

Futterman, Matthew, Players: The Story of Sports and Money, and the Visionaries Who Fought to Create a Revolution. New York: Simon and Schuster, 2016.

MLA Citation (style guide)

Futterman, Matthew. Players: The Story of Sports and Money, and the Visionaries Who Fought to Create a Revolution. First Simon & Schuster hardcover edition. New York: Simon and Schuster, 2016. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
3b39935a-a13e-d54f-c53d-4a06c5cac94c
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Record Information

Last Sierra Extract TimeJun 23, 2022 10:36:32 PM
Last File Modification TimeJun 23, 2022 10:37:27 PM
Last Grouped Work Modification TimeJun 27, 2022 02:08:35 AM

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