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Zero to One: Notes on Startups, or How to Build the Future
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Crown 2014
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#1 NEW YORK TIMES BESTSELLER“This book delivers completely new and refreshing ideas on how to create value in the world.”—Mark Zuckerberg, CEO of Meta

“Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”—Elon Musk, CEO of SpaceX and Tesla
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

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Format:
Adobe EPUB eBook, Kindle Book, OverDrive Read
Street Date:
09/16/2014
Language:
English
ISBN:
9780804139304
ASIN:
B00J6YBOFQ

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Citations

APA Citation (style guide)

Peter Thiel. (2014). Zero to One: Notes on Startups, or How to Build the Future. Crown.

Chicago / Turabian - Author Date Citation (style guide)

Peter Thiel. 2014. Zero to One: Notes On Startups, or How to Build the Future. Crown.

Chicago / Turabian - Humanities Citation (style guide)

Peter Thiel, Zero to One: Notes On Startups, or How to Build the Future. Crown, 2014.

MLA Citation (style guide)

Peter Thiel. Zero to One: Notes On Startups, or How to Build the Future. Crown, 2014.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

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        Peter Thiel is an entrepreneur and investor. He started PayPal in 1998, led it as CEO, and took it public in 2002, defining a new era of fast and secure online commerce. In 2004 he made the first outside investment in Facebook, where he serves as a director. The same year he launched Palantir Technologies, a software company that harnesses computers to empower human analysts in fields like national security and global finance. He has provided early funding for LinkedIn, Yelp, and dozens of successful technology startups, many run by former colleagues who have been dubbed the “PayPal Mafia.” He is a partner at Founders Fund, a Silicon Valley venture capital firm that has funded companies like SpaceX and Airbnb. He started the Thiel Fellowship, which ignited a national debate by encouraging young people to put learning before schooling, and he leads the Thiel Foundation, which works to advance technological progress and long- term thinking about the future.
        Blake Masters was a student at Stanford Law School in 2012 when his detailed notes on Peter’s class “Computer Science 183: Startup” became an internet sensation. He is President of The Thiel Foundation and Chief Operating Officer of Thiel Capital. 

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title
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fullDescription

#1 NEW YORK TIMES BESTSELLER“This book delivers completely new and refreshing ideas on how to create value in the world.”—Mark Zuckerberg, CEO of Meta

“Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”—Elon Musk, CEO of SpaceX and Tesla
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

reviews
      • premium: False
      • source: The Economist
      • content: "Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world."
      • premium: False
      • source: The New Republic
      • content: "An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large..."
      • premium: False
      • source: - Mark Zuckerberg, CEO of Facebook
      • content: "This book delivers completely new and refreshing ideas on how to create value in the world."
      • premium: False
      • source: - Elon Musk, CEO of SpaceX and Tesla
      • content: "Peter Thiel has built multiple breakthrough companies, and Zero to One shows how."
      • premium: False
      • source: - Marc Andreessen, co-creator of the world's first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz
      • content: " Zero to One is the first book any working or aspiring entrepreneur must read--period."
      • premium: False
      • source: - Jeff Immelt, Chairman and CEO, GE
      • content: "Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter's challenge, and build a business beyond expectations."
      • premium: False
      • source: - Nassim Nicholas Taleb, author of Fooled by Randomness and The Black Swan
      • content: "When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic."
      • premium: False
      • source: - Fortune
      • content: "Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America's leading public intellectual today"
      • premium: False
      • source: - Tyler Cowen, New York Times best-selling author of <
      • content: "Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true."
      • premium: True
      • source: Publisher's Weekly
      • content:

        August 11, 2014
        In his first book, PayPal cofounder Thiel presents a series of musings—for example,“Doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1”—rather than a cohesive narrative. He begins with promise, drawing a strict distinction between horizontal progress—making more of what already exists in the world—and vertical progress—creating something entirely new. To accomplish the latter, he proposes, more businesses need to think like startups. From there, the text sprawls wildly from one subject to the next, with periodic references to PayPal’s evolution as the main recurring motif. His provocative central premise is that successful businesses should strive to be monopolies—that readers should build something singular and exciting enough that it will be the only one of its kind. Though the book is presented as an instructional guide, it gives the reader little to take away. A brief meditation on the lessons of the dot-com bust (“make incremental advances,” “stay lean and flexible,” “improve on the competition,” “focus on product, not sales”) offers standard truisms rather than practical insights. Thiel touches on how to build a successful business, but the discussion is too abstract to offer much to the next Steve Jobs—or Peter Thiel.

      • premium: True
      • source: Kirkus
      • content:

        September 1, 2014
        Legendary startup icon and venture capitalist Thiel and Masters reveal how they succeed with startups and why business school graduates most often do not. Known as a co-founder of Paypal and early investor in Facebook and SpaceX, billionaire Thiel and his former student, Masters, are not offering tips on becoming superrich. Surprisingly, they are contemptuous of finance, which they call "the only way to make money when you have no idea how to create wealth." They offer an older model of business based on the potential earnings foreseeable as a by-product of the transformations associated with leaps in technology into unserved spaces in human activity. Paypal and Facebook are good examples. The authors distinguish their own thinking and methods from the orthodoxies of the financial and business communities. Lively and often acerbic, Thiel and Masters leave many of today's business shibboleths trashed along the way. They are unabashed proponents of monopoly to control and secure profit for reinvestment, and they assert, agreeing with thinkers like Walter Lippmann, that "[c]apitalism is premised on the accumulation of capital, but under perfect competition all profits get competed away." In their view, monopoly is how technological innovators successfully change the rules with order-of-magnitude improvements instead of incremental advances. Thiel and Masters provide rules of thumb and case studies drawn from experiences, all bound up with their radically different business methods and practices. Their views on viral marketing and the importance of sales will be of interest to aspiring entrepreneurs, as will their dismissal of current ideas of market and technological disruption. They don't hide their dislike of the use of stock options as incentives for business leadership. Forceful and pungent in its treatment of conventional orthodoxies-a solid starting point for readers thinking about building a business.

        COPYRIGHT(2014) Kirkus Reviews, ALL RIGHTS RESERVED.

      • premium: True
      • source: Library Journal
      • content:

        December 1, 2015

        In this thought-provoking read, the authors ask readers to reconsider entrenched ideas about how we look at the economics and philosophy of small business.

        Copyright 2015 Library Journal, LLC Used with permission.

      • premium: True
      • source: Booklist
      • content:

        Starred review from September 15, 2014
        A self-professed contrarian and proud of it, PayPal cofounder Thiel riffs on a series of his lectures given at Stanford. His major contention? That copycats are not what America needs, calling for, instead, those entrepreneurs who'll challenge convention and build a different, better world. As proof, he dissects, in some details, the dot.com boom and contrasts its faux learnings (e.g., make incremental advances) from the truthbetter to risk boldness than triviality. Why monopolies, beginning with small market/niche domination, will win. The mechanics of cofounders and establishing a company cult. An investigation into the failures of clean techwith one notable exception: Tesla. The one question to ask: What valuable company is no one building? Thiel pokes at and prods every corner of business, from recruiting to advertising and competition, never shy about his opinions. Two samples: Too many people are starting their own companies today and All Rhodes scholars had a great future in their past. Irreverent, with the disclaimer that truth can be stranger than fiction.(Reprinted with permission of Booklist, copyright 2014, American Library Association.)

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#1 NEW YORK TIMES BESTSELLER“This book delivers completely new and refreshing ideas on how to create value in the world.”—Mark Zuckerberg, CEO of Meta

“Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”—Elon Musk, CEO of SpaceX and Tesla
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the...

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