Recasting India: How Entrepreneurship is Revolutionizing the World's Largest Democracy
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Hindol Sengupta. (2014). Recasting India: How Entrepreneurship is Revolutionizing the World's Largest Democracy. St. Martin's Publishing Group.

Hindol Sengupta. 2014. Recasting India: How Entrepreneurship Is Revolutionizing the World's Largest Democracy. St. Martin's Publishing Group.

Hindol Sengupta, Recasting India: How Entrepreneurship Is Revolutionizing the World's Largest Democracy. St. Martin's Publishing Group, 2014.

Hindol Sengupta. Recasting India: How Entrepreneurship Is Revolutionizing the World's Largest Democracy. St. Martin's Publishing Group, 2014.

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keywords

1. • value: Community Entrepreneurship
2. • value: Economic Development
3. • value: brics
4. • value: Small businesses
5. • value: small business owners
6. • value: local entrepreneurs
7. • value: Indian economy
8. • value: Indian Economic Development
9. • value: India economics
10. • value: India economy
11. • value: Local entrepreneurship
12. • value: Indian Economics
13. • value: Indian entrepreneurship
14. • value: brics development
15. • value: brics economic development
16. • value: india economic development
17. • value: india economic disparity
18. • value: india income gap
19. • value: india income inequality
20. • value: india local entrepreneurship
21. • value: indian entrepreneurs
22. • value: small business entrepreneurs
23. • value: small entrepreneurs
24. • value: community entrepreneurs

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1. • role: Author
   • fileAs: Sengupta, Hindol
   • bioText: Hindol Sengupta is the Editor-at-Large at Fortune India, the Indian edition of Fortune magazine and the founder of India's only open-government nonprofit, the Whypoll Trust. He has worked as a political interviewer on Bloomberg TV and as an anchor and reporter with the Indian editions of CNBC and CNN. He is the author of The Liberals, which won praise from globally renowned economists and public policy experts. The online ideas platform IdeaMensch included him on its list of 33 global social entrepreneurs who make the world a better place.
   • name: Hindol Sengupta

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publishDate

2014-11-18T00:00:00-05:00

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title

Recasting India

fullDescription

Twenty years after India opened its economy, it faces severe economic problems, including staggering income inequality. A third of its citizens still lack adequate food, education, and basic medical services, while Mumbai businessman Mukesh Ambani lives in the most expensive home in the world, which cost over a billion dollars to build. Despite the fact that India now has a Mars mission, there are still more mobile phones than toilets in the country. In most places, such a disparity would have the locals pounding at the gates. So why no Arab Spring for India? Hindol Sengupta, senior editor of Fortune India, argues that the only thing holding it back is the explosion of local entrepreneurship across the country. While these operations are a far cry from the giant companies owned by India's ruling billionaires, they are drastically changing its politics, upending the old caste system, and creating a "middle India" full of unprecedented opportunity. Like Gazalla Amin whose flourishing horticulture business in the heart of Kashmir has given her the title 'lavender queen.' Or Sunil Zode, who stole the first shoes he ever wore and now drives a Mercedes, thanks to his thriving pesticide business. Sengupta shows that the true potential of India is even larger than the world perceives, since the economic miracle unfolding in its small towns and villages is not reflected in its stock markets. Recasting India reveals an India rarely seen by the larger world—the millions of ordinary, enterprising people who are redefining the world's largest democracy.

reviews

1. • premium: False
   • source: Vijay Govindarajan, Coxe Distinguished Professor at Tuck at Dartmouth and WSJ and NYT Best Selling Author
   • content:

     "Recasting India does just that--it recasts India in our imagination. Hindol Sengupta breaks every cliché about India from caste to class, gender and poverty and shows us, through imaginative, vivid storytelling, the outstanding efforts of little known people and how they are tackling India's most daunting challenges through the sheer dint of everyday enterprise. Hindol brings us, finally, with startling clarity the little appreciated real story behind the rise of India. This is business at its best."

2. • premium: False
   • source: N. R. Narayana Murthy, Chairman, Infosys
   • content: "Recasting India brings to the fore our nation's ever-progressing entrepreneurial streak. Hindol Sengupta powerfully steers the book with his lucid opinion on free enterprise in India and its potential to transform our socio-economic landscape. His expert use of language and a riveting storyline create an interesting reading experience. The author's research-led approach captures the imagination, making it a worthwhile read for both aspiring entrepreneurs and business leaders."
3. • premium: True
   • source:
   • content:

     September 1, 2014
     A boosterish quality runs through this collection of short profiles of Indian business ventures that, in scope and scale, are far from the globally recognized companies in the vanguard of the Indian economic renaissance. Sengupta, an editor for Fortune India, takes a business journalist’s cheerful view of small-scale enterprises he believes are obscured by the reverence accorded to tycoons and technology mavens in both India and the West. His subjects range from a housekeeping service that safeguards impoverished female employees, to the resurgent economy of violence-plagued Kashmir, to driven entrepreneurs from the Dalit, or “untouchable,” caste. This generally positive view is coupled with a charge that the country’s reigning mood of jugaad, a “spirit of can-do-ness,” actually has the negative effect of inhibiting further enterprise in the name of frugality. Skeptical readers may feel, however, that Sengupta tends to sweep away India’s complex structural problems—corruption, a sclerotic justice system, and a long-standing distrust of capitalism—with blithely upbeat assertions. Though there’s nothing wrong with his enthusiasm, localized business growth may prove less a panacea and more a supporting factor in the ongoing story of India’s rise to economic power.

popularity

17

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shortDescription

Twenty years after India opened its economy, it faces severe economic problems, including staggering income inequality. A third of its citizens still lack adequate food, education, and basic medical services, while Mumbai businessman Mukesh Ambani lives in the most expensive home in the world, which cost over a billion dollars to build. Despite the fact that India now has a Mars mission, there are still more mobile phones than toilets in the country. In most places, such a disparity would have the locals pounding at the gates. So why no Arab Spring for India? Hindol Sengupta, senior editor of Fortune India, argues that the only thing holding it back is the explosion of local entrepreneurship across the country. While these operations are a far cry from the giant companies owned by India's ruling billionaires, they are drastically changing its politics, upending the old caste system, and creating a "middle India" full of unprecedented opportunity. Like Gazalla Amin whose...

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   • description: Business & Economics / Entrepreneurship
2. • code: BUS069020
   • description: Business & Economics / International / Economics & Trade