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Search Engine Optimization All-in-One For Dummies
(Adobe EPUB eBook, OverDrive Read)

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Wiley 2015
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Description
The most comprehensive coverage of search engine optimization

In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more.

If SEO makes your head spin, this no-nonsense guide makes it easier. You'll get the lowdown on how to use search engine optimization to improve the quality and volume of traffic on your website via search engine results. Cutting through technical jargon, it gets you up to speed quickly on how to use SEO to get your website in the top of the rankings, target different kinds of searches, and win more industry-specific vertical search engine results!

  • Includes new and updated material, featuring the latest on Bing!, Google instant search, image search, and much more
  • Covers SEO and optimizing servers for SEO
  • Provides important information on SEO web design
  • Shows you how to use SEO to stay "above the fold"
  • If you're a website owner, developer, marketer, or SEO consultant, Search Engine Optimization All-in-One For Dummies, Third Edition is the only resource you need to beat the competition.

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    Format:
    Adobe EPUB eBook, OverDrive Read
    Edition:
    3
    Street Date:
    09/21/2015
    Language:
    English
    ISBN:
    9781118921760
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    APA Citation (style guide)

    Bruce Clay. (2015). Search Engine Optimization All-in-One For Dummies. 3 Wiley.

    Chicago / Turabian - Author Date Citation (style guide)

    Bruce Clay. 2015. Search Engine Optimization All-in-One For Dummies. Wiley.

    Chicago / Turabian - Humanities Citation (style guide)

    Bruce Clay, Search Engine Optimization All-in-One For Dummies. Wiley, 2015.

    MLA Citation (style guide)

    Bruce Clay. Search Engine Optimization All-in-One For Dummies. 3 Wiley, 2015.

    Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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    The most comprehensive coverage of search engine optimization

    In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more.

    If SEO makes your head spin, this no-nonsense guide makes it easier. You'll get the lowdown on how to use search engine optimization to improve the quality and volume of traffic on your website via search engine results. Cutting through technical jargon, it gets you up to speed quickly on how to use SEO to get your website in the top of the rankings, target different kinds of searches, and win more industry-specific vertical search engine results!

  • Includes new and updated material, featuring the latest on Bing!, Google instant search, image search, and much more
  • Covers SEO and optimizing servers for SEO
  • Provides important information on SEO web design
  • Shows you how to use SEO to stay "above the fold"
  • If you're a website owner, developer, marketer, or SEO consultant, Search Engine Optimization All-in-One For Dummies, Third Edition is the only resource you need to beat the competition.

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    In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more.

    If SEO makes your head spin, this no-nonsense guide makes it easier. You'll get the lowdown on how to use search engine optimization to improve the quality and volume of traffic on your website via search engine results. Cutting through technical jargon, it gets you up to speed quickly on how to use SEO to get your website in the top of the rankings, target different kinds of searches, and win more industry-specific vertical search engine results!

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    tableOfContents

    Introduction xxiii

    Part I: Getting Started

    Chapter 1: An Introduction to Tizen 3

    Discovering Tizen 3

    The Tizen Association and Tizen Project 4

    The Tizen Ecosystem 4

    Reasons for Programming in Tizen 5

    Tizen Is Based on Standards 5

    Tizen Is Open 5

    Tizen Is Heterogeneous 6

    Tizen Has Industry Support 6

    Installing the Tizen SDK 6

    Prerequisites 6

    Installing the SDK 7

    Creating the Tizen Hello World Web Application 9

    Creating the Hello World Tizen Native Application 13

    Signing the Hello World Application 17

    Summary 19

    Chapter 2: Tizen Application Packages 21

    Packaging a Web Application 21

    Packaging a Native Application 25

    Packaging a Hybrid Application 29

    Using Optional Features 31

    Using Privileged APIs 35

    Signing a Package 38

    Summary 40

    Chapter 3: Tizen Development Tools 41

    The Tizen IDE 41

    Tizen Emulator 42

    Enabling Hardware Acceleration 45

    Using the Tizen Emulator 45

    Tizen Web Simulator 48

    Smart Development Bridge 50

    Debugging and Testing 53

    Designing the UI with the UI Builder 56

    Summary 58

    Part II: Tizen Web APIs

    Chapter 4: Web Application Fundamentals 61

    The Web Runtime 62

    Tizen Device APIs 63

    Tizen Web UI Framework 65

    Overview of the Tizen Web UI Framework 66

    The Basics of jQuery Mobile 68

    Using the UI Builder 69

    Choosing Your Widgets 70

    Implementing Events in the UI Builder 71

    Summary 75

    Chapter 5: Location-Based Services 77

    Displaying a Map 78

    Detecting a User's Location 80

    Monitoring the User's Position 83

    A Word of Caution 84

    Adding Markers to a Map 84

    Geocoding and Reverse Geocoding 85

    Summary 87

    Chapter 6: Multimedia 89

    Discovering Multimedia Content 89

    Embedding HTML5 Audio and Video 95

    Capturing Images 96

    Creating a Simple Camera Application 97

    Capturing an Image 99

    Summary 102

    Chapter 7: Sensors and Other Hardware 103

    Device Orientation 103

    A Working Example 105

    Near Field Communication (NFC) 110

    Using NFC in Your Web Applications 111

    Peer-to-Peer Mode 114

    Summary 116

    Chapter 8: Messaging Services 117

    Messaging Service 117

    E-Mail Client Example 124

    Summary 131

    Chapter 9: Contacts and Calendars 133

    Setting Privileges 133

    The Contact API 134

    Address Book 134

    Contacts 136

    Person Objects 144

    The Calendar API 146

    Calendar Events 149

    Calendar Tasks 149

    Adding Events 151

    Getting Events 153

    Updating Events 153

    Creating Recurring Events 154

    Setting Alarms 157

    Converting Events to iCalendar Format 158

    Summary 159

    Chapter 10: Native UI Applications 163

    UI Framework Architecture 163

    Types of Native UI Applications 166

    Native UI Application Life Cycle 167

    State Transition Flow 168

    Initialisation and Termination 169

    Application and Frame States 170

    Creating a Form and Handling Events 171

    Handling UI Events 175

    Handling Hardware Keys 177

    Handling Gestures 179

    Summary 182

    Chapter 11: Native Application fundamentals 183

    Basic Idioms and Styles 184

    Error Handling 184

    Debugging Macro Functions 189

    Two-Phase Construction 192

    The RAII Idiom...

    bisacCodes
        • code: BUS060000
        • description: Business & Economics / Small Business