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The Mirror Test: Is Your Business Really Breathing?
(Adobe EPUB eBook, Kindle Book, OverDrive Read)

Book Cover
Average Rating
Published:
Grand Central Publishing 2010
Status:
Available from OverDrive
Description
Hayzlett's big booming approach is direct and to the point, but done so with a smile on his face as The Mirror Test is chock full of inspirational business stories and insights from his own career.
Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn't doing well. In short, he asks the questions that most business managers are afraid to ask. And as Jeff points out, if you aren't willing to look at what's working and what isn't - and then take the necessary steps to fix them — well, you and your colleagues and employees are in for a tough ride.
Known for his outspoken appearances on numerous TV reality shows, Hayzlett has built his career on having the ability to get his people to look up and pay attention to the problems at hand. The Mirror Test will teach readers — through entertaining and timely anecdotes — how to thoughtfully yet aggressively evaluate, deconstruct, and then reconstruct one's business..
In his unique, confrontational manner, Hayzlett will coach small business owners and managers on topics such as:
Give your business the mirror test - is your company really breathing?
Here's how you and your company must adapt...or die.
The bottom line of your business really is... your bottom line. You have to focus on it.
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More Details
Format:
Adobe EPUB eBook, Kindle Book, OverDrive Read
Street Date:
05/05/2010
Language:
English
ISBN:
9780446569132
ASIN:
B00351DSQE
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Citations
APA Citation (style guide)

Jeffrey W. Hayzlett. (2010). The Mirror Test: Is Your Business Really Breathing? Grand Central Publishing.

Chicago / Turabian - Author Date Citation (style guide)

Jeffrey W. Hayzlett. 2010. The Mirror Test: Is Your Business Really Breathing? Grand Central Publishing.

Chicago / Turabian - Humanities Citation (style guide)

Jeffrey W. Hayzlett, The Mirror Test: Is Your Business Really Breathing? Grand Central Publishing, 2010.

MLA Citation (style guide)

Jeffrey W. Hayzlett. The Mirror Test: Is Your Business Really Breathing? Grand Central Publishing, 2010.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
348c8d0b-1c0d-b8dc-cfdd-1a294ace0b0b
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Needs Update?:
No
Date Added:
Jun 12, 2018 17:11:48
Date Updated:
Dec 08, 2020 06:57:56
Last Metadata Check:
Apr 21, 2024 08:41:56
Last Metadata Change:
Jun 04, 2023 12:17:43
Last Availability Check:
Apr 21, 2024 08:41:59
Last Availability Change:
Jul 14, 2022 05:01:01
Last Grouped Work Modification Time:
Apr 24, 2024 02:13:21

OverDrive Product Record

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        Jim Eber is a veteran business management writer who has worked for various publishing houses, including Workman.
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title
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fullDescription
Hayzlett's big booming approach is direct and to the point, but done so with a smile on his face as The Mirror Test is chock full of inspirational business stories and insights from his own career.
Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn't doing well. In short, he asks the questions that most business managers are afraid to ask. And as Jeff points out, if you aren't willing to look at what's working and what isn't - and then take the necessary steps to fix them — well, you and your colleagues and employees are in for a tough ride.
Known for his outspoken appearances on numerous TV reality shows, Hayzlett has built his career on having the ability to get his people to look up and pay attention to the problems at hand. The Mirror Test will teach readers — through entertaining and timely anecdotes — how to thoughtfully yet aggressively evaluate, deconstruct, and then reconstruct one's business..
In his unique, confrontational manner, Hayzlett will coach small business owners and managers on topics such as:
Give your business the mirror test - is your company really breathing?
Here's how you and your company must adapt...or die.
The bottom line of your business really is... your bottom line. You have to focus on it.
reviews
      • premium: True
      • source: Publisher's Weekly
      • content:

        July 19, 2010
        Hayzlett wants you to sell, sell, sell, and have a good time doing it. The former chief marketing officer for Kodak and guest on Donald Trump's Celebrity Apprentice knows about success and has a lot of colorful stories to prove it. While the first three chapters of this book are devoted to helping you figure out if your company is out of gas, the rest of the book is a more standard collection of business advice and stories. Many of the stories feature Hayzlett as the fall guy—the time he lost his shirt pheasant farming in South Dakota, or the time he thought he had convinced his college's cafeteria to serve kid-friendly food to a group of visiting high school seniors, only to see liver and onions on their trays. He offers rapid-fire advice, some of it dishearteningly obvious or tending toward generalization ("Leaders must be honest with themselves"), but most businesspeople will find at least a few good nuggets here. The Mirror Test is light and motivational enough to get readers pumped.

popularity
39
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shortDescription
Hayzlett's big booming approach is direct and to the point, but done so with a smile on his face as The Mirror Test is chock full of inspirational business stories and insights from his own career.
Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn't doing well. In short, he asks the questions that most business managers are afraid to ask. And as Jeff points out, if you aren't willing to look at what's working and what isn't - and then take the necessary steps to fix them — well, you and your colleagues and employees are in for a tough ride.
Known for his outspoken appearances on numerous TV reality shows, Hayzlett has built his career on having the ability to get his people to look up and pay attention to the problems at hand. The Mirror Test will teach readers — through entertaining and timely anecdotes — how to thoughtfully yet aggressively evaluate, deconstruct, and...
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      • description: Business & Economics / Management