We look forward to seeing you on your next visit to the library. Find a location near you.

It Takes a Tribe: Building the Tough Mudder Movement
(Adobe EPUB eBook, Kindle Book, OverDrive Read)

Book Cover
Average Rating
Author:
Published:
Penguin Publishing Group 2017
Status:
Available from OverDrive
Description
“Who on earth wants to jump into ice baths and run through fire and wallow in mud on a Sunday afternoon, just for the hell of it?” my professors asked. My gut feeling was—plenty of people.
 
Will Dean, founder of extreme obstacle course Tough Mudder, shares the thrilling inside story of how a scrappy startup grew into a movement whose millions of members feel like co-owners. He shows how other companies can embrace the Tough Mudder playbook by nurturing tribes of passionate fans while constantly experimenting with new risks.
 
After five years as a British counterterrorism officer and two years at Harvard Business School, Dean was determined not to follow his classmates to Wall Street or Silicon Valley. Instead, he pursued his unique vision for an extreme obstacle course—a ten- to twelve-mile gauntlet pushing participants to their limits and helping them surpass those limits together. Instead of cutthroat competition, Tough Mudder would be about continual self-improvement and collective energy. 
It would be about the power of a tribe. 
Dean and his small team launched the first Tough Mudder event in May 2010, hosting 5,000 pioneers at a deserted ski resort in Pennsylvania. Just seven years later, more than 3 million people on four continents have participated at least once, and hundreds of thousands have done so repeatedly. More than 20,000 are so committed that they sport a Tough Mudder tattoo.

Mudders prove the power of fierce and unshakable loyalty to one another and the challenge itself. Proudly sport­ing orange headbands and team uniforms, they’ll run through mud, climb steep walls, face elec­tric shocks, and slide down the side of a moun­tain. The tougher the experience, the greater the satisfaction.
 
It Takes a Tribe shows you how to embody the Tough Mudder spirit and capture the same magic. As a Tough Mudder slogan says, “When was the last time you did something for the first time?”
Also in This Series
Formats
Adobe EPUB eBook
Works on all eReaders (except Kindles), desktop computers and mobile devices with reading apps installed.
Kindle Book
Works on Kindles and devices with a Kindle app installed.
OverDrive Read
Need Help?
If you are having problem transferring a title to your device, please fill out this support form or visit the library so we can help you to use our eBooks and eAudio Books.
More Like This
Other Editions and Formats
More Copies In LINK+
Loading LINK+ Copies...
More Details
Format:
Adobe EPUB eBook, Kindle Book, OverDrive Read
Street Date:
09/12/2017
Language:
English
ISBN:
9780735214705
ASIN:
B06W599QZ2
Reviews from GoodReads
Loading GoodReads Reviews.
Citations
APA Citation (style guide)

Will Dean. (2017). It Takes a Tribe: Building the Tough Mudder Movement. Penguin Publishing Group.

Chicago / Turabian - Author Date Citation (style guide)

Will Dean. 2017. It Takes a Tribe: Building the Tough Mudder Movement. Penguin Publishing Group.

Chicago / Turabian - Humanities Citation (style guide)

Will Dean, It Takes a Tribe: Building the Tough Mudder Movement. Penguin Publishing Group, 2017.

MLA Citation (style guide)

Will Dean. It Takes a Tribe: Building the Tough Mudder Movement. Penguin Publishing Group, 2017.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
Copy Details
LibraryOwnedAvailable
Shared Digital Collection11
Staff View
Grouped Work ID:
0fc70ce9-2443-a7d3-c711-9d04474cdbce
Go To Grouped Work
Needs Update?:
No
Date Added:
Jun 12, 2018 15:19:12
Date Updated:
Dec 06, 2020 02:40:38
Last Metadata Check:
Mar 24, 2024 06:37:21
Last Metadata Change:
Nov 10, 2023 13:55:33
Last Availability Check:
Mar 24, 2024 06:37:24
Last Availability Change:
Apr 17, 2023 16:22:06
Last Grouped Work Modification Time:
Mar 28, 2024 02:11:39

OverDrive Product Record

images
    • cover:
        • href: https://img1.od-cdn.com/ImageType-100/1523-1/{31077A48-2A0A-4350-B782-A6797E560747}Img100.jpg
        • type: image/jpeg
    • thumbnail:
        • href: https://img1.od-cdn.com/ImageType-200/1523-1/{31077A48-2A0A-4350-B782-A6797E560747}Img200.jpg
        • type: image/jpeg
    • cover150Wide:
        • href: https://img1.od-cdn.com/ImageType-150/1523-1/310/77A/48/{31077A48-2A0A-4350-B782-A6797E560747}Img150.jpg
        • type: image/jpeg
    • cover300Wide:
        • href: https://img1.od-cdn.com/ImageType-400/1523-1/310/77A/48/{31077A48-2A0A-4350-B782-A6797E560747}Img400.jpg
        • type: image/jpeg
formats
      • identifiers:
            • type: ISBN
            • value: 9780735214705
      • name: Adobe EPUB eBook
      • id: ebook-epub-adobe
      • identifiers:
            • type: ASIN
            • value: B06W599QZ2
      • name: Kindle Book
      • id: ebook-kindle
      • identifiers:
            • type: ISBN
            • value: 9780735214705
      • name: OverDrive Read
      • id: ebook-overdrive
mediaType
eBook
primaryCreator
    • role: Author
    • name: Will Dean
title
It Takes a Tribe
dateAdded
2017-09-14T16:02:00-04:00
contentDetails
      • href: https://link.overdrive.com/?websiteID=141&titleID=3166624
      • type: text/html
      • account:
          • name: Sacramento Public Library (CA)
          • id: 1151
sortTitle
It Takes a Tribe Building the Tough Mudder Movement
crossRefId
3166624
subtitle
Building the Tough Mudder Movement
id
31077a48-2a0a-4350-b782-a6797e560747
starRating
4.7

OverDrive MetaData

isPublicDomain
False
formats
      • fileName: ItTakesaTribe_9780735214705_3166624
      • partCount: 0
      • fileSize: 23710514
      • identifiers:
            • type: ISBN
            • value: 9780735214705
      • rights:
            • type: Copying
            • value: 0
            • type: Printing
            • value: 0
            • type: Lending
            • value: 0
            • type: ReadAloud
            • value: 0
            • type: ExpirationRights
            • value: 0
      • name: Adobe EPUB eBook
      • isReadAlong: False
      • id: ebook-epub-adobe
      • onSaleDate: 9/12/2017
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=31077a48-2a0a-4350-b782-a6797e560747&.epub-sample.overdrive.com
      • fileName: ItTakesaTribe_3166624
      • partCount: 0
      • fileSize: 0
      • identifiers:
            • type: ASIN
            • value: B06W599QZ2
      • name: Kindle Book
      • isReadAlong: False
      • id: ebook-kindle
      • onSaleDate: 9/12/2017
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=31077a48-2a0a-4350-b782-a6797e560747&.epub-sample.overdrive.com
      • fileName: ItTakesaTribe_9780735214705_3166624
      • partCount: 0
      • fileSize: 23710537
      • identifiers:
            • type: ISBN
            • value: 9780735214705
      • name: OverDrive Read
      • isReadAlong: False
      • id: ebook-overdrive
      • onSaleDate: 9/12/2017
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=31077a48-2a0a-4350-b782-a6797e560747&.epub-sample.overdrive.com
keywords
      • value: loyalty
      • value: mindset
      • value: Endurance
      • value: teamwork
      • value: Business
      • value: mud
      • value: culture
      • value: money
      • value: strategy
      • value: branding
      • value: challenge
      • value: obstacle
      • value: startup
      • value: running
      • value: harvard
      • value: entrepreneur
      • value: tribes
      • value: Creativity
      • value: race
      • value: hardcore
      • value: Entrepreneurship
      • value: management
      • value: self help
      • value: sports
      • value: run
      • value: Leadership
      • value: community
      • value: team
      • value: Economics
      • value: motivation
      • value: competition
      • value: tribe
      • value: motivational books
      • value: business books
      • value: crossfit
      • value: how to start a business
      • value: management books
      • value: tough mudder
      • value: entrepreneur books
      • value: books about sports
      • value: books about teamwork
      • value: obstacle course
      • value: how to start your own business
creators
      • role: Author
      • fileAs: Dean, Will
      • name: Will Dean
imprint
Portfolio
publishDate
2017-09-12T00:00:00-04:00
isOwnedByCollections
True
title
It Takes a Tribe
fullDescription
“Who on earth wants to jump into ice baths and run through fire and wallow in mud on a Sunday afternoon, just for the hell of it?” my professors asked. My gut feeling was—plenty of people.
 
Will Dean, founder of extreme obstacle course Tough Mudder, shares the thrilling inside story of how a scrappy startup grew into a movement whose millions of members feel like co-owners. He shows how other companies can embrace the Tough Mudder playbook by nurturing tribes of passionate fans while constantly experimenting with new risks.
 
After five years as a British counterterrorism officer and two years at Harvard Business School, Dean was determined not to follow his classmates to Wall Street or Silicon Valley. Instead, he pursued his unique vision for an extreme obstacle course—a ten- to twelve-mile gauntlet pushing participants to their limits and helping them surpass those limits together. Instead of cutthroat competition, Tough Mudder would be about continual self-improvement and collective energy. 
It would be about the power of a tribe. 
Dean and his small team launched the first Tough Mudder event in May 2010, hosting 5,000 pioneers at a deserted ski resort in Pennsylvania. Just seven years later, more than 3 million people on four continents have participated at least once, and hundreds of thousands have done so repeatedly. More than 20,000 are so committed that they sport a Tough Mudder tattoo.

Mudders prove the power of fierce and unshakable loyalty to one another and the challenge itself. Proudly sport­ing orange headbands and team uniforms, they’ll run through mud, climb steep walls, face elec­tric shocks, and slide down the side of a moun­tain. The tougher the experience, the greater the satisfaction.
 
It Takes a Tribe shows you how to embody the Tough Mudder spirit and capture the same magic. As a Tough Mudder slogan says, “When was the last time you did something for the first time?”
reviews
      • premium: True
      • source: Library Journal
      • content:

        Starred review from September 1, 2017

        Dean, cofounder and CEO of the extreme obstacle course company Tough Mudder, writes here about his life and building a successful business. According to its website, Tough Mudder is an endurance event of "ten miles of mud and 20+ obstacles designed to drag you out of your comfort zone...It's about teamwork, camaraderie, and accomplishing something extraordinary." After five years working in counterterrorism in the UK Foreign Office, Dean earned his MBA from Harvard University and created Tough Mudder with Guy Livingstone, a corporate lawyer and longtime friend. Dean describes the business's early years, which began with a weekend adult obstacle course outside Allentown, PA. His vision triumphed, with Tough Mudder since attracting more than 2.5 million people across multiple continents. Case studies of participants who overcame personal challenges in order to participate in Tough Mudder are also included. VERDICT A wonderful, highly recommended book that will inspire all readers, including those interested in starting a business and those who have overcome personal obstacles.--Lucy Heckman, St. John's Univ. Lib., Queens, NY

        Copyright 2017 Library Journal, LLC Used with permission.

popularity
125
links
    • self:
        • href: https://api.overdrive.com/v1/collections/v1L1BWwAAAA2I/products/31077a48-2a0a-4350-b782-a6797e560747/metadata
        • type: application/vnd.overdrive.api+json
id
31077a48-2a0a-4350-b782-a6797e560747
starRating
4
images
    • cover:
        • href: https://img1.od-cdn.com/ImageType-100/1523-1/{31077A48-2A0A-4350-B782-A6797E560747}Img100.jpg
        • type: image/jpeg
    • thumbnail:
        • href: https://img1.od-cdn.com/ImageType-200/1523-1/{31077A48-2A0A-4350-B782-A6797E560747}Img200.jpg
        • type: image/jpeg
    • cover150Wide:
        • href: https://img1.od-cdn.com/ImageType-150/1523-1/310/77A/48/{31077A48-2A0A-4350-B782-A6797E560747}Img150.jpg
        • type: image/jpeg
    • cover300Wide:
        • href: https://img1.od-cdn.com/ImageType-400/1523-1/310/77A/48/{31077A48-2A0A-4350-B782-A6797E560747}Img400.jpg
        • type: image/jpeg
isPublicPerformanceAllowed
False
languages
      • code: en
      • name: English
subjects
      • value: Business
      • value: Nonfiction
publishDateText
09/12/2017
otherFormatIdentifiers
      • type: ISBN
      • value: 9780735214699
mediaType
eBook
shortDescription
“Who on earth wants to jump into ice baths and run through fire and wallow in mud on a Sunday afternoon, just for the hell of it?” my professors asked. My gut feeling was—plenty of people.
 
Will Dean, founder of extreme obstacle course Tough Mudder, shares the thrilling inside story of how a scrappy startup grew into a movement whose millions of members feel like co-owners. He shows how other companies can embrace the Tough Mudder playbook by nurturing tribes of passionate fans while constantly experimenting with new risks.
 
After five years as a British counterterrorism officer and two years at Harvard Business School, Dean was determined not to follow his classmates to Wall Street or Silicon Valley. Instead, he pursued his unique vision for an extreme obstacle course—a ten- to twelve-mile gauntlet pushing participants to their limits and helping them surpass those limits together. Instead of cutthroat...
sortTitle
It Takes a Tribe Building the Tough Mudder Movement
crossRefId
3166624
subtitle
Building the Tough Mudder Movement
publisher
Penguin Publishing Group
bisacCodes
      • code: BUS025000
      • description: Business & Economics / Entrepreneurship
      • code: BUS046000
      • description: Business & Economics / Motivational
      • code: BUS071000
      • description: Business & Economics / Leadership