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Bitter Brew
(eAudiobook)

Book Cover
Average Rating
Contributors:
Published:
[United States] : HarperAudio, 2012.
Content Description:
1 online resource (1 audio file (12hr., 11 min.)) : digital.
Status:
Description

The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce-a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. From countless bar signs, stadium scoreboards, magazine ads, TV commercials, and roadside billboards, the name Budweiser has been burned into the American consciousness as the "King of Beers." Over a span of more than a century, the company behind it, Anheuser-Busch, has attained legendary status. A jewel of the American Industrial Revolution, in the hands of its founders-the sometimes reckless and always boisterous Busch family of St. Louis, Missouri-it grew into one of the most fearsome marketing machines in modern times. In Bitter Brew, critically acclaimed journalist Knoedelseder paints a fascinating portrait of immense wealth and power accompanied by a barrelful of scandal, heartbreak, tragedy, and untimely death. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.

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More Details
Format:
eAudiobook
Edition:
Unabridged.
Language:
English
ISBN:
9780062259714, 0062259717

Notes

Restrictions on Access
Instant title available through hoopla.
Participants/Performers
Read by Peter Berkrot.
Description
The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce-a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. From countless bar signs, stadium scoreboards, magazine ads, TV commercials, and roadside billboards, the name Budweiser has been burned into the American consciousness as the "King of Beers." Over a span of more than a century, the company behind it, Anheuser-Busch, has attained legendary status. A jewel of the American Industrial Revolution, in the hands of its founders-the sometimes reckless and always boisterous Busch family of St. Louis, Missouri-it grew into one of the most fearsome marketing machines in modern times. In Bitter Brew, critically acclaimed journalist Knoedelseder paints a fascinating portrait of immense wealth and power accompanied by a barrelful of scandal, heartbreak, tragedy, and untimely death. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.
System Details
Mode of access: World Wide Web.
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Citations
APA Citation (style guide)

Knoedelseder, W., & Berkrot, P. (2012). Bitter Brew. Unabridged. [United States], HarperAudio.

Chicago / Turabian - Author Date Citation (style guide)

Knoedelseder, William and Peter, Berkrot. 2012. Bitter Brew. [United States], HarperAudio.

Chicago / Turabian - Humanities Citation (style guide)

Knoedelseder, William and Peter, Berkrot, Bitter Brew. [United States], HarperAudio, 2012.

MLA Citation (style guide)

Knoedelseder, William, and Peter Berkrot. Bitter Brew. Unabridged. [United States], HarperAudio, 2012.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
2e9f993c-face-ad4a-38ad-203fa6c1d059
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Hoopla Extract Information

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Record Information

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Last Grouped Work Modification TimeMar 28, 2024 02:11:39 AM

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