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Momentum: how to propel your marketing and transform your brand in the digital age

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Publisher:
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Pub. Date:
2016.
Language:
English
Description
"Marketing in today's digital age has become overwhelmingly complex-but it doesn't have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing. To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen approach-separating out the critical from the trivial and the foundational rules from the ephemeral gimmicks. Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos. In Momentum, Shama draws on her experience guiding clients ranging from small businesses to Fortune 100s to demystify the marketing landscape and provide you with the digital foresight you need to operate effectively in an increasingly digital world. Using key principles, she demonstrates how to transform your current approach into an effective, struggle-free, ROI-driven strategy. Before you invest in another marketing strategy, take a step back. Don't waste enormous amounts of time, energy, and money on the wrong strategies and approach for your customers, industry, and market. Whether you're a young business or an established company, let Momentum teach you how to thrive"--
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ISBN:
9781942952251
9781942952268
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Grouping Information

Grouped Work ID67419313-f135-ce19-18cd-e67e19bc14cc
Grouping Titlemomentum how to propel your marketing and transform your brand in the digital age
Grouping Authorshama hyder
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2021-01-24 03:12:08AM
Last Indexed2021-01-24 03:39:06AM
Novelist Primary ISBNnone

Solr Details

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authorHyder, Shama, 1985-
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display_description"Marketing in today's digital age has become overwhelmingly complex-but it doesn't have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing. To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen approach-separating out the critical from the trivial and the foundational rules from the ephemeral gimmicks. Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos. In Momentum, Shama draws on her experience guiding clients ranging from small businesses to Fortune 100s to demystify the marketing landscape and provide you with the digital foresight you need to operate effectively in an increasingly digital world. Using key principles, she demonstrates how to transform your current approach into an effective, struggle-free, ROI-driven strategy. Before you invest in another marketing strategy, take a step back. Don't waste enormous amounts of time, energy, and money on the wrong strategies and approach for your customers, industry, and market. Whether you're a young business or an established company, let Momentum teach you how to thrive"--
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Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical DescriptionAbridged
ils:.b24257862BookBooksEnglishBenBella Books, 2016.ix, 178 pages ; 24 cm.
overdrive:c5a8c1ee-1ff3-48db-9143-2e973bc7458deBookeBookEnglishBenBella Books, Inc.2016
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subject_facetInternet marketing
Marketing -- Social aspects
Social media
title_displayMomentum : how to propel your marketing and transform your brand in the digital age
title_fullMomentum : how to propel your marketing and transform your brand in the digital age / Shama Hyder
Momentum How to Propel Your Marketing and Transform Your Brand in the Digital Age
title_shortMomentum
title_subhow to propel your marketing and transform your brand in the digital age
topic_facetBusiness
Internet marketing
Marketing
Marketing & Sales
Nonfiction
Social aspects
Social media