Understanding advertising

Book Cover
Average Rating
Publisher:
Capstone Press,
Pub. Date:
[2019]
Language:
English
Lexile measure:
860L
Description
Advertising assaults us daily, on tv, on the internet, on the streets of our cities; everywhere we look and even when we don't think we're looking. Easy-to-understand text, simple infographics, and lots of examples helps kids learn how to crack the code of advertising and learn how to use their brains to decide what to buy rather than being manipulated into wanting things they don't need.
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ISBN:
9781543527155
9781543527070
Lexile measure:
860L
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Grouping Information

Grouped Work ID 556108c4-d88c-74f5-0b8e-2252aba3ddde
Grouping Title understanding advertising
Grouping Author berne emma carlson
Grouping Category book
Last Grouping Update 2019-03-23 05:58:46AM
Last Indexed 2019-03-26 02:08:32AM

Solr Details

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author Berne, Emma Carlson,
author_display Berne, Emma Carlson
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detailed_location_catalog Arcade Children's Area, Central Kids Place - Lower Level, McClatchy Children's Area, Orangevale, Rancho Cordova Children's Area, Valley Hi-North Laguna Children's Area
display_description Advertising assaults us daily, on tv, on the internet, on the streets of our cities; everywhere we look and even when we don't think we're looking. Easy-to-understand text, simple infographics, and lots of examples helps kids learn how to crack the code of advertising and learn how to use their brains to decide what to buy rather than being manipulated into wanting things they don't need.
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lexile_score 860
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owning_location_catalog Arcade, Central, McClatchy, Orangevale, Rancho Cordova, Valley Hi-North Laguna
primary_isbn 9781543527155
publishDate 2019
record_details ils:.b25907712|Book|Books||English|Capstone Press,|[2019]|32 pages : color illustraions ; 23 cm.
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series Cracking the Media Literacy Code
subject_facet Advertising -- Juvenile literature
title_display Understanding advertising
title_full Understanding advertising / by Emma Carlson Berne ; consultant : Robert L. McConnell. PHD
title_short Understanding advertising
topic_facet Advertising